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If you provide service in Noida, you should focus more on local visitors who are more likely to convert than global visitors. Start local SEO to take your business out of global competition and become a leader in local searches. You can follow our local SEO tips or hire an SEO company in Noida.
Here are local SEO tips
1. Go Mobile
80% of mobile searches are local. To reign on local searches, you need a fast-loading responsive website. Remember that 50% of mobile users click back from sites that take more than 3 seconds to download. Mobile searchers need quick results because they are serious customers.
2. Claim All Business Directories
Google My Business isn’t the only local business directory to claim as there are many more directories to claim. For example, take Yelp! And YellowPages which could be a reliable source of targeted traffic. These could be less popular outlets but you should always be positive about local business directories.
3. Ensure Consistent NAP Citations
Keep your Name, Address, and Phone Number (NAP) citation updated across various listing directories and websites. It is basic information but inconsistency in NAP can lead to unreliability. However accurate and updated information can be a big help in local SEO. It is a ranking factor for Google and proof of authenticity for viewers.
4. Create Local Backlinks
Google counts each backlink as a vote for a website. But creating backlinks on high-traffic websites isn’t an easy job. Here you will need the help of an experienced SEO company in Noida. An expert can convince high-value websites to exchange links with your site. Backlinks build authority and authority builds reliability.
5. Activate Social Media
Google ranks local businesses on Relevance, Distance, and Prominence. While Relevance and Distance are more technical, Prominence is a social factor. To show Prominence of your business, you need to make people talk about your services. It is possible if you activate your social media account and give people enough content to share and comment on.
6. Create Quality Content
Here the quality of content is determined by the keywords. First, you need to search local keywords and second, you need to create content using those keywords. The content should be generic so the targeted audience can relate their needs to the content. You can run a blog on your website or relevant third-party platforms blogging.
7. Include Structured Data
Structured data markup can be a big help for your business in the long run. It helps potential customers draw necessary information like business hours and customer reviews. Also, you can easily include structured data markup to your site with a third-party plugin.
8. Optimize Web Page SEO
Local SEO employs different techniques like adding an interactive Google Map on the website. Website optimization can play a key role in pushing your site up on the search result pages. Identifying local keywords is the first step in local SEO followed by writing Meta tags and Title tags. Here local SEO services in Noida can prove to be quite helpful.
